Search Engine Optimization (SEO)
Do you have a business website in Kenya? Does your business website rank on the first page of Search engine Results?
If the answer is no, chances are you are losing money! A LOT OF MONEY!!!
Welcome to SoftwareKe, Kenya’s #1 SEO company!
At SoftwareKe solutions we provide the ultimate customised technology solutions for Kenyan companies.
As the #1 Web design and Search Engine Optimization (SEO) company in Kenya, SoftwareKe, provides companies and individuals the ultimate technology solutions to ensure excellence in their sectors. Based in Nairobi, Kenya, SoftwareKe’s mission is to help businesses realize their objectives through the use of high-quality mobile and web-based solutions.
SoftwareKe is the best Search Engine Optimization (SEO) company in Nairobi, Kenya, and has pioneered custom solutions that are central to businesses and sectors.
The age of the internet and internet users has dramatically revolutionised business especially when it comes to marketing. Today, every business needs to have an online presence if it wants to strategically compete and dominate its competitors and excel in its sector. And with the ever growing and complex marketing world today, Search Engine Optimization (SEO) marketing has become more important to businesses than ever before.
Today, Search Engines such as Google, Bing, and Yahoo, among others, register millions of users per day looking for answers and solutions to their questions and problems. These searches yield millions of results from millions of websites around the world arranged in multiple pages from which users have to choose from. It is every business’s goal, for these users to click on their sites and use their services and products.
Recent research shows that more than 60% of Search Engine Users always click on the first page of Search Engine results and rarely go beyond the first page to find answers and solutions to their questions and problems. It also shows that websites that appear on the first page of search engine results receive 95% more clicks than websites on subsequent pages. Now, this is great news for those websites that are ranked high in search engine results as it ensures high traffic flows that translate to increased sales for a company’s web-based operations, making SEO very important and fundamental to every website’s success.
At SoftwareKe, not only do we design and create your website, but we also ensure that it is ranked high on search engine results. Whatever stage you are at, we are the renowned go-to Kenyan company for your SEO needs.
What, then, is SEO?
SEO is, simply put, the process of increasing the number of visitors and clicks on a website by employing practices that improve the ranking on search engine results.
SEO is a marketing approach that focusses on growing a website’s visibility in organic non-paid search engine results.
SEO involves a number of rules, stages and controls that are both technical and creative. These range from the words used on a site to how the site is structured and linked to other sites on the web. It is about building sites that are both search-engine friendly and user-friendly. This includes both on-page and off-page approaches such as keyword research, search queries, technical auditing, digital PR, content marketing and promotion.
Sounds confusing? Do not worry, you are not alone. The world of SEO is vast and complex and can be overwhelming for most people. And that is why SoftwaresKe is here to take care of SEO for your company and to provide brilliant services that will ensure favourable results for your business.
As the leading SEO service provider in Kenya, not only will SoftwaresKe provide the best technology solutions for your business, but it will do so with professionalism, expertise and the best customer-centred approach in the business.
Benefits of SEO for Business
Despite the complexity of SEO, once you understand the basics, you will appreciate the benefits of SEO for your business and realize its importance for your revenue.
A business is guaranteed to benefit from the use of the SEO process, if this process is adopted in the right way.
These benefits include;
- SEO helps a website by bringing more traffic to your website, which means more customers to your online store or visitors to your site
- Adoption of the SEO process ensures improved user experience and usability of your site
- SEO helps Increase a website’s trust
- Adoption of SEO practices leads to good social promotion for your website
- SEO enables a business to stand out from the rest and thereby beat their competition by having more customers, and thereby more sales.
These benefits and many others prove that SEO is a must for every web property.