Web Design & Development
Because a website is the single most important internet investment you will ever make, it is very important that you entrust this investment with the right people.
At SoftwaresKe, we give you the best web design and development services from the planning to creation stage.
Web Design and Development
In todays’ world, online presence is extremely important for every business that wants to be at the lead of its field and sector. Forget about radio television and print advertisements, today, the best way to advertise your business or organization and significantly improve its performance is to have an online presence. Every business needs to have a platform to showcase its products and services to the world, and the best way to do this is to have its own website.
Which is why Website design and development have become very key services that are highly sought after.
While having a website is very critical in the modern marketplace, having a professional website is even more important. If you want your business to be successful, you have got to have a well-done website. This is because your website is the backbone of your business and supports all your marketing efforts, while at the same time giving credibility to your work.
Everything about a website, from content, how it looks to how it works is determined by website design. And as the backbone of a business’s online presence, every piece of content, design and communication drives consumers to your website. Therefore, it is very important that your website gives the clear idea of what it is that your brand is all about and the type of products and/or services offered.
At SoftwaresKe, not only do we design and create a website that is customised to your unique brand, but we also ensure that it is ranked high on search engine results. Whatever stage you are at, be it deciding whether or not to have a website, what type of website to have or restructuring, we are the renowned go-to Kenyan company for your web design and development.
So, what does Web Design entail really?
Simply put, Website design or Web design is the process of creating websites.
It is a process of creation that involves collecting ideas, aesthetically arranging them with the intention of presenting this content on electronic internet pages which users can access with the help of the internet and a browser.
It is a sub-set of web development that uses various programs and tools to achieve an intended look. These programs include photoshop, Illustrator and many others.
So as to create a winning design, the web design process needs to put into consideration who their audience is, the purpose of the website and the visual appeal required of the website.
Key visual elements of web design include; the layout, colour, graphics, fonts and content.
It is therefore very key to choose the right approach to design a website for your specific and unique needs.
Sounds complex, right? Yes, it is. Which is why it is very important for you to choose the right professional web designers for your website.
As the leading Web Designers in Kenya, not only will SoftwaresKe provide the best technology solutions for your website, but it will do so with professionalism, expertise and the best customer-centred approach in the business.
Benefits of a Website for your Business
The importance of having a website for your business is very clear. Whether you have a brick and mortar business location, your business can still benefit from a website as without it, you will not be able to reach and engage your target customers online.
It is therefore right to say that if you want to do business in today’s marketplace, you will definitely need a website.
Below are some of the benefits that your business will get from having a website;
- Websites are good for marketing and customer engagement. This can be done through SEO, email marketing, content and social media marketing.
- Websites are good for sales. By having a website, you reach more customers and increase your opportunities to make a sale. A website also offers channels for sales through provision of online selling of products and services.
- A website increases your credibility by allowing your customers to see what your brand is all about and by showcasing your products or services.
- A website provides accessibility to your customers all round the clock. Even when you and your time have clocked out, a website continues to work to bring customers and consumers to your business.
